You must focus on both your internal and external branding strategies in order to build a powerful real estate brand.
Nov 09, 2021
Latest News
Looking to 2022, brokerage leaders are preparing for a slower market. Some 47.3% of brokers surveyed in our Q4 2021 BrokerPulse predicted the market would be flat during the first three months of 2022, another 25.9% said the market would be down 5% or less.
Nov 09, 2021
Even under “normal” market conditions, VA buyers struggle to successfully purchase a home using their benefit. But in a scorching-hot market, these agents have to scrap to get clients into their dream homes.
Nov 08, 2021
Today’s RealTrending features an interview with Sherry Chris, president and CEO of Realogy Expansion Brands, including ERA Real Estate and Better Homes and Gardens Real Estate. She outlines what she thinks brokers can do to combat margin compression and how to market proof their businesses.
Nov 08, 2021
Homebuyers and sellers hire you for your market knowledge, expertise, and, most importantly, experience at the negotiating table. That’s why, “Am I getting the best deal for my client?” is the question every agent should ask themselves as the home buying or selling process gets underway.
Nov 08, 2021
Instant homebuyer Opendoor has acquired “tech”-focused mortgage brokerage RedDoor, the companies announced Friday.
Nov 05, 2021
Building a successful real estate practice requires a way to focus on the tasks that net you business.
Nov 05, 2021
Redfin CEO Glenn Kelman doesn’t believe that iBuying is going away, but he does believe that his brokerage needs to be smart in how it incorporates iBuying into the larger suite of real estate services the company offers.
Nov 04, 2021
The supply of most affordable and affordable homes is back on the rise. And the uptick in home inventory corresponds with the end of mortgage forbearance, which could force thousands of Americans to sell their homes
Nov 04, 2021
A new brokerage model is emerging and it’s driven by consumer demand for easier real estate transactions and more options.
Nov 04, 2021