{"id":667,"date":"2019-08-21T16:38:00","date_gmt":"2019-08-21T16:38:00","guid":{"rendered":"https:\/\/preprod.realtrends.com\/blog\/2019\/08\/21\/north-carolina-realtors-share-their-strategy-for-46-million-sales-volume\/"},"modified":"2025-03-13T02:06:33","modified_gmt":"2025-03-13T02:06:33","slug":"north-carolina-realtors-share-their-strategy-for-46-million-sales-volume","status":"publish","type":"post","link":"https:\/\/preprod.realtrends.com\/blog\/2019\/08\/21\/north-carolina-realtors-share-their-strategy-for-46-million-sales-volume\/","title":{"rendered":"North Carolina Realtors Share Their Strategy for $46 Million Sales Volume"},"content":{"rendered":"

North Carolina Realtors Share Their Strategy for $46 Million Sales Volume<\/h2>\n

Hard Work, Consistency, and Community Service.<\/em><\/h6>\n

Marissa Boyle and Alison Alston of Team Lodestone at Costello Real Estate & Investments in Charlotte, North Carolina, share the strategy that helped them achieve $46 million in sales volume. They were ranked No. 63 Teams by Sides and No. 54 Teams by Volume in North Carolina in the 2019 REAL Trends + Tom Ferry America’s Best Real Estate Professionals<\/a>.<\/p>\n

<\/p>\n

A former hedge fund analyst, Marissa Boyle came to Charlotte from the West Coast during the Great Recession to acquire foreclosure and REO properties. \u201cThe funds had about 2,000 homes under management in Nashville, Tampa, Orlando, and Charlotte,\u201d Boyle says. While underwriting properties, she decided to open her own boutique brokerage.<\/p>\n

\n

\u201cMy passion lies in teaching people how to create wealth through real estate,\u201d Boyle says. \u201cThis summer I sold the team to take on a coaching role.\u201d Her colleague Alison Alston assumed the leadership role. \u201cI have a great partner in Marissa; the two of us bring a lot to the table and we both genuinely care about our community,\u201d Alston says.<\/p>\n<\/blockquote>\n

Here are their keys to success:<\/h4>\n

Top-Notch Service<\/strong><\/h6>\n

All clients receive concierge-level service. \u201cIf they have kids, we get school information and registration forms and make sure they get tours of those facilities,\u201d Boyle says. \u201cIf they have fur babies, we set them up with vets, groomers, doggie daycare, you name it. We\u2019ve all relocated from someplace and wished we had this level of service. It\u2019s great to do high volume and units, but we want the service we provide to be untouchable.\u201d<\/p>\n

Be a Community Ambassador<\/strong><\/h6>\n

CNBC named Charlotte one of the Top 15 cities in America to start a business in 2017. \u201cIt\u2019s an incredible market,\u201d Alston says. \u201cThere\u2019s so much change and development happening. A lot of our focus is on corporate relocation and partnering with businesses to make sure we are selling the city to their potential hires,\u201d says, Boyle, \u201cWe dial in and know what\u2019s going on in specific areas of town, what developments are coming and what\u2019s been approved by the city council.<\/p>\n

Give Back<\/strong><\/h6>\n

\u201cMarissa and I attend at least one community event each week,\u201d says Alston, whose background is in nonprofits. Both are active in local charities and fundraisers and host get-togethers with past clients, strategic partners, lenders, closers, human resources managers and corporate recruiters.<\/p>\n

\u201cGiving back to the community that gives us so much is very important,\u201d Boyle says. \u201cOur go-to is revitalization projects. The North End is undergoing huge redevelopment and I am working to elevate the community in a strategic and non-harmful way.\u201d<\/p>\n

Tie in Technology<\/strong><\/h6>\n

The team uses NextMove PRO sales management software to set goals, manage transactions and track conversions. \u201cIt was taking us 20 to 30 hours a week to do consolidations and numbers reporting,\u201d Boyle says. \u201cNextMove PRO cut it down to an hour a week, which has been a game-changer. It also helps us determine what our corporate relocation clients need. A CRM component lets us make notes about every transaction. Best of all, it\u2019s easy to use.\u201d<\/p>\n

\u201cWe are both incredibly blessed with spouses who fully support us and understand the time that it takes to be successful and make a difference,\u201d Alston says. \u201cWe don\u2019t look for magic pills or shiny new things\u2014the work works,\u201d Boyle says.<\/p>\n

 <\/p>\n

\"www.store.realtrends.com\"<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

North Carolina Realtors Share Their Strategy for $46 Million Sales Volume Hard Work, Consistency, and Community Service. Marissa Boyle and Alison Alston of Team Lodestone at Costello Real Estate & Investments in Charlotte, North Carolina, share the strategy that helped them achieve $46 million in sales volume. They were ranked No. 63 Teams by Sides and […]<\/p>\n","protected":false},"author":16175,"featured_media":4822,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[3255],"tags":[],"coauthors":[],"class_list":["post-667","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-archive"],"acf":[],"yoast_head":"\nNorth Carolina Realtors Share Their Strategy for $46 Million Sales Volume<\/title>\n<meta name=\"description\" content=\"Marissa Boyle and Alison Alston of Team\u00a0Lodestone at Costello Real Estate & Investments in Charlotte, North Carolina, share the strategy that helped them achieve $46 million in sales volume.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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