{"id":623,"date":"2019-10-07T18:37:00","date_gmt":"2019-10-07T18:37:00","guid":{"rendered":"https:\/\/preprod.realtrends.com\/blog\/2019\/10\/07\/leaders-what-are-your-three-priorities\/"},"modified":"2025-03-13T02:05:58","modified_gmt":"2025-03-13T02:05:58","slug":"leaders-what-are-your-three-priorities","status":"publish","type":"post","link":"https:\/\/preprod.realtrends.com\/blog\/2019\/10\/07\/leaders-what-are-your-three-priorities\/","title":{"rendered":"Leaders, What are your three priorities?"},"content":{"rendered":"\n

As with most leaders in the brokerage world, we read and follow many of the finest management and leadership thought leaders \u2014 individuals such as Jim Collins, Darren Hardy, Patrick Lencioni<\/a>, and Simon Sinek. We have been blessed to have both Lencioni and Collins address brokerage leaders at our Gathering of Eagles (GOE) conferences in the past few years. In fact, Lencioni is coming back with new thoughts to share at the GOE<\/a> in April 2020.<\/p>\n\n\n\n

We\u2019ve also heard from great teachers from within the industry like Tom Ferry, Larry Kendall, and Mike Staver. These smart and experienced leaders have something in common that they\u2019ve shared through their writings and their teachings.<\/p>\n\n\n\n

It boils down to something Collins says succinctly, which is, \u201cif you have more than three priorities, you have no priorities at all.\u201d It begs the question for all of us, which is, \u201cWhat are your priorities?\u201d<\/p><\/blockquote>\n\n\n\n

At times of high stress on our businesses, it pays to heed this advice more than ever. Rather than give in to the psychosis of worrying, find a clearer focus on the fundamentals of your business? We\u2019ve found that, for our small consulting and publishing company, such a focus is not only good for business, but it is refreshing. Rather than being a mile wide and an inch deep, isn\u2019t it better to master fewer basics which lead to success?<\/p>\n\n\n\n

When listening to such great teachers as Ferry, Kendall, and Staver, for instance, one hears over and over that indeed not much has changed in residential brokerage. Brokers still need to focus on recruiting and developing talent. Agents need to focus on their customer databases and build relationships with their past, current, and future clients. Or, as Gary Keller has said to agents, \u201cYour database is your business\u2014without one, you have no business.\u201d<\/p>\n\n\n\n

Again, it\u2019s vital that leaders read, listen, and learn from what\u2019s going on in the industry, but evidence shows that doing so can distract a leader from focusing on their priorities. Want to do yourself a favor? First, develop that list of your three key priorities. Second, build a plan to execute on them. Finally, build a system for measuring results and hold yourself and your team accountable for those results.<\/p>\n\n\n\n

There is no other way to succeed in an environment where there\u2019s so much noise.<\/p>\n","protected":false},"excerpt":{"rendered":"

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