{"id":3899,"date":"2023-01-24T12:30:00","date_gmt":"2023-01-24T12:30:00","guid":{"rendered":"https:\/\/preprod.realtrends.com\/blog\/2023\/01\/24\/the-real-brokerage-expands-its-revenue-sharing-program\/"},"modified":"2025-03-13T02:48:51","modified_gmt":"2025-03-13T02:48:51","slug":"the-real-brokerage-expands-its-revenue-sharing-program","status":"publish","type":"post","link":"https:\/\/preprod.realtrends.com\/blog\/2023\/01\/24\/the-real-brokerage-expands-its-revenue-sharing-program\/","title":{"rendered":"The Real Brokerage expands its revenue sharing program"},"content":{"rendered":"\n<p><strong>The Real Brokerage<\/strong> has expanded its revenue sharing program to allow <a href=\"https:\/\/preprod.realtrends.com\/blog\/articles\/the-real-brokerage-crosses-8000-agents\/\" target=\"_blank\" rel=\"noreferrer noopener\">two existing Real agents<\/a> to co-sponsor a recruit, according to an announcement on Tuesday.<\/p>\n\n\n\n<p>Known as the Co-Sponsored Revenue Share Program, the program allows two agents to co-sponsor a recruit and share revenue, along with a portion of Real\u2019s split of the new recruit\u2019s commission.<\/p>\n\n\n\n<p>Prior to the launch of the program, an agent joining The Real Brokerage could only name one sponsor. Sponsors are existing Real agents who would receive a portion of the brokerage\u2019s share of the new agent\u2019s commission split upon the completion of a real estate transaction.<\/p>\n\n\n\n<p>Through the revenue share program, agents earn revenue on transactions closed by agents they directly sponsor, as well as the agents their recruits sponsor. The expanded program broadens the earning opportunity for agents beyond the singular agent network and increases the earnings capacity for more agents at the firm.<\/p>\n\n\n\n<p>\u201cOur existing agents are our biggest source for attracting new agent talent. They are the reason we more than doubled our agent count in 2022,\u201d Tamir Poleg, the CEO and chairman of <a href=\"https:\/\/www.joinreal.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Real<\/a>, said in a statement. \u201cAt the same time, we are mindful of our overarching goal of building a culture that rewards both production as well as collaboration. Incentivizing agents to work together to recruit new team members aligns with our core values and will lead to increased teamwork and community-building beyond an individual\u2019s established network. We believe that a culture built on economics can be very successful, but a culture based on economics and collaboration grows exponentially.\u201d<\/p>\n\n\n\n<p>According to Poleg, the expanded program is a result of agent feedback and is designed to provide new recruits more flexibility during the onboarding process.<\/p>\n\n\n\n<p>The program will launch on February 1 throughout the U.S. and Canada.<\/p>\n\n\n\n<p>In December, the brokerage&nbsp;<a href=\"https:\/\/preprod.realtrends.com\/blog\/articles\/the-real-brokerage-acquires-home-loan-platform-lemonbrew-lending\/\" target=\"_blank\" rel=\"noreferrer noopener\">acquired<\/a>&nbsp;home loan platform&nbsp;<strong>LemonBrew Lending<\/strong>&nbsp;for $1.25 million. Real previously acquired&nbsp;<strong>Expetitle,<\/strong>&nbsp;now operating as&nbsp;<strong>Real Title.<\/strong>&nbsp;The firm also&nbsp;<a href=\"https:\/\/preprod.realtrends.com\/blog\/articles\/the-real-brokerage-acquires-redline-bc\/\" target=\"_blank\" rel=\"noreferrer noopener\">acquired<\/a>&nbsp;<strong>Redline Real Estate Group<\/strong>&nbsp;in November of 2022.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>The Real Brokerage announced changes to its revenue sharing program that allow two agents to co-sponsor a recruit.<\/p>\n","protected":false},"author":34740,"featured_media":4822,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[3255],"tags":[],"coauthors":[1760],"class_list":["post-3899","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-archive"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.4 (Yoast SEO v26.8) - 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