{"id":3710,"date":"2022-11-22T17:00:00","date_gmt":"2022-11-22T17:00:00","guid":{"rendered":"https:\/\/preprod.realtrends.com\/blog\/2022\/11\/22\/top-agent-tips-for-navigating-holiday-listings-and-showings\/"},"modified":"2025-03-13T02:48:07","modified_gmt":"2025-03-13T02:48:07","slug":"top-agent-tips-for-navigating-holiday-listings-and-showings","status":"publish","type":"post","link":"https:\/\/preprod.realtrends.com\/blog\/2022\/11\/22\/top-agent-tips-for-navigating-holiday-listings-and-showings\/","title":{"rendered":"Top agent tips for navigating holiday listings and showings"},"content":{"rendered":"\n<p>Along with the holidays come those predictable holiday objections<strong>. <\/strong>Your sellers want to \u2018take a break\u2019 and your buyers are constantly rescheduling. It\u2019s a busy time of year for everyone. <\/p>\n\n\n\n<p>How can you take a breath, enjoy the merrymaking and still <a href=\"https:\/\/preprod.realtrends.com\/blog\/articles\/10-ways-to-keep-your-real-estate-pipeline-flowing-through-the-holidays\/\">keep your momentum<\/a>? Below, you\u2019ll find our top ways to do just that.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Respect the wishes of your clients<\/h2>\n\n\n\n<p>If they\u2019re adamant about tapping the breaks until after the season, simply set a tentative appointment to resume the active status of their listing or an afternoon of showings for your buyers. Watch your expiration dates for listing agreements and get an extension if necessary, and be sure to pop by with an ornament, cookies, or another token of your appreciation for their continued business.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Discuss the <em>advantages <\/em>of being listed during the holidays<\/h2>\n\n\n\n<p>The following list is based on our experience of selling between 100 and 200 homes per year for nearly a decade, thousands of coaching calls with our top-producing coaching clients, and basic market stats that virtually never change, even in a shifting market.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Listings will have fewer showings, but better showings<\/h2>\n\n\n\n<p>Anyone who is actively looking to purchase a home in the next six to eight weeks is highly likely to be: very serious, highly qualified, and highly motivated. Just the type of buyers you\u2019re looking for, right? Buyers this time of year are typically relocating executives, sellers who have already sold their homes and haven\u2019t found something yet, or well-qualified younger buyers who are on month-to-month leases. Fewer but better showings.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Homes on the market during the holidays are likely to look their best<\/h2>\n\n\n\n<p>One of the most common questions buyers ask is, \u201cWhere will we put the Christmas tree?\u201d Or \u201cWill our dining room table fit here?\u201d During the holidays, homes are dressed their best and can often answer those questions for the potential new owners. They\u2019ll get that warm and cozy feeling!<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Showing times can be managed<\/h2>\n\n\n\n<p>Many sellers will tell you that they want a break this time of year because they have family coming over, parties, or events happening at their homes. Simply offer to control the showings around their<\/p>\n\n\n\n<p>calendar. You don\u2019t want to risk losing out to the competition (now that listings actually HAVE competition), due to a scheduling issue. Most showing requests can be modified, especially if you\u2019re talking about well-qualified and highly motivated potential purchasers.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Keep your own momentum <\/h2>\n\n\n\n<p>We know for an absolute fact that agents who end the year on track or ahead of their goals did so primarily because they had an amazing first quarter of the year. That first quarter is influenced by what you\u2019re doing today, this week, and this month.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Play the \u2018yes game\u2019<\/h2>\n\n\n\n<p>The \u2018yes game\u2019 means that you say yes to every holiday party or event that you\u2019re invited to\u2026especially the ones that your own past clients or sphere of influence invite you to! Don\u2019t forget to have your own client appreciation party or pop-by week. Always ask, \u201cWhom do you know who could use my help buying or selling real estate?\u201d You\u2019ll be surprised how many organic leads you can produce by simply talking about real estate, but you must do it more frequently, in more places, in front of more people! So just say YES!<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Hold open your listings that are most desirable and staged well<\/h2>\n\n\n\n<p>There\u2019s a lot of <a href=\"https:\/\/preprod.realtrends.com\/blog\/articles\/opinion-listing-not-selling-get-the-price-right-the-first-time\/\" target=\"_blank\" rel=\"noreferrer noopener\">\u2018stale\u2019 inventory <\/a>out there, and the impression buyers have is that they\u2019ve seen it all, so make sure your listings stand out against the crowd, and they\u2019ll be the clear choice for those buyers still out there looking. Meanwhile, done correctly, your open houses will generate many potential new buyer and seller leads for you!<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-don-t-go-into-next-year-without-a-plan\">Don\u2019t go into next year without a plan<\/h2>\n\n\n\n<p>Failing to plan means you\u2019re planning to fail. Take the remaining time this year to double down on not just your proactive lead generation, but also on your goal setting. What\u2019s most important to you next year? How will you achieve it? Take time to enjoy the holidays but don\u2019t check out of the business. What you do now largely determines your success next quarter, and that quarter sets the tone for your year!<\/p>\n\n\n\n<p><em>Tim and Julie\u00a0<a href=\"http:\/\/www.timandjulieharris.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Harris<\/a>\u00a0host a podcast for Realtors called\u00a0<a href=\"https:\/\/timandjulieharris.com\/category\/podcast\" target=\"_blank\" rel=\"noreferrer noopener\">Real Estate Coaching Radio<\/a>. They\u2019ve been professional real estate coaches for more than 20 years, helping agents succeed in many different market conditions.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Along with the holidays come those predictable holiday objections. Your sellers want to \u2018take a break\u2019 and your buyers are constantly rescheduling. How can you take a breath, enjoy the merrymaking and still keep your momentum? Below, you\u2019ll find our top ways to do just that.<\/p>\n","protected":false},"author":15802,"featured_media":4822,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[3255],"tags":[],"coauthors":[2825],"class_list":["post-3710","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-archive"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.4 (Yoast SEO v26.8) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Navigating holiday listings and showings - RealTrends - Blog<\/title>\n<meta name=\"description\" content=\"The holidays can be complicated for listings and showings. 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