{"id":3562,"date":"2022-10-10T19:33:00","date_gmt":"2022-10-10T19:33:00","guid":{"rendered":"https:\/\/preprod.realtrends.com\/blog\/2022\/10\/10\/5-ways-to-break-into-the-luxury-market\/"},"modified":"2025-03-13T02:47:14","modified_gmt":"2025-03-13T02:47:14","slug":"5-ways-to-break-into-the-luxury-market","status":"publish","type":"post","link":"https:\/\/preprod.realtrends.com\/blog\/2022\/10\/10\/5-ways-to-break-into-the-luxury-market\/","title":{"rendered":"5 ways to break into the luxury market"},"content":{"rendered":"\n<p>In this <a href=\"https:\/\/youtube.com\/playlist?list=PLrYVfodUI2WAEq5xAzfzhsU8vKiE6sUNU\" target=\"_blank\" rel=\"noreferrer noopener\">new video series<\/a>, Rogers Healy, the owner and CEO of Texas-based\u00a0<strong>Rogers Healy and Associates Real Estate<\/strong>, will offer his perspective of the state of the real estate market and how real estate agents can find opportunity and fine-tune their business and marketing plans. <\/p>\n\n\n\n<iframe loading=\"lazy\" width=\"560\" height=\"315\" src=\"https:\/\/www.youtube.com\/embed\/rAsa8kLS-l4\" title=\"YouTube video player\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture\" allowfullscreen=\"\"><\/iframe>\n\n\n\n<p>Here are five things to know if you want to break in to the luxury market.<\/p>\n\n\n\n<p><strong>No. 1:<\/strong> Know your prospects. Realize that people that are spending more money, that have the affluence to potentially move, don&#8217;t have to move, but what they expect is for you to do your research. You can break into the <a href=\"https:\/\/preprod.realtrends.com\/blog\/articles\/a-look-at-luxury-market-trends-around-the-world\/\" target=\"_blank\" rel=\"noreferrer noopener\">luxury market<\/a> overnight as long as you&#8217;re mentally prepared to have answers to different types of questions.<\/p>\n\n\n\n<p><strong>No. 2:<\/strong> The luxury market has seen the biggest adjustment in the last 10 years, just as of recent, with an almost 29% decline in luxury price-point transactions, which means there&#8217;s an opportunity to strike right now because it&#8217;s not going to last for a very, very long time.<\/p>\n\n\n\n<p><strong>No. 3:<\/strong> When working with professional athletes, celebrities, affluent high profile people, you might have to sign a non-disclosure agreement protecting their anonymity. That&#8217;s okay. Make sure you&#8217;re prepared for that, which means you can&#8217;t necessarily fanboy, even though I&#8217;ve still figured out a way to do it over the past 10 years, but treat it like a business and not like a fan.<\/p>\n\n\n\n<p><strong>No. 4:<\/strong> like Aretha says, R-E-S-P-E-C-T, Respect. They want to be treated like a human, like an individual, and it doesn&#8217;t matter if you&#8217;re going to be making more money on this deal than other deals in the past. Treat them like any other client \u2014 with respect. It&#8217;s okay that they&#8217;re spending a little bit more money, as long as you are prepared to handle the transaction. Be prepared, treat them with respect, and treat them like any other client.<\/p>\n\n\n\n<p><strong>No. 5: <\/strong>Lastly, maybe the easiest one, maybe the hardest one, but it&#8217;s okay to say no to a deal. Sometimes when you reach a certain level in real estate, people maybe don&#8217;t treat you like an actual human. They treat you like a product. You know what that does? It sucks all the joy out of your heart, and then you become resentment to real estate. So protect your future and give reality a chance. It&#8217;s okay to turn down a deal if it does not align with your vision, with your goals, and with who you are as a professional.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Want to break into the luxury real estate market? In this next video, Texas-based real estate broker Rogers Healy offers his five tips to serving luxury clients.<\/p>\n","protected":false},"author":15802,"featured_media":4822,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[3255],"tags":[],"coauthors":[975],"class_list":["post-3562","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-archive"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.4 (Yoast SEO v26.8) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>5 ways to break into the luxury market - RealTrends - Blog<\/title>\n<meta name=\"description\" content=\"Want to break into the luxury market? In this next video, Real estate broker Rogers Healy offers five tips to serve luxury clients.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/preprod.realtrends.com\/blog\/2022\/10\/10\/5-ways-to-break-into-the-luxury-market\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"5 ways to break into the luxury market\" \/>\n<meta property=\"og:description\" content=\"Want to break into the luxury market? 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