{"id":3198,"date":"2022-06-07T17:40:08","date_gmt":"2022-06-07T17:40:08","guid":{"rendered":"https:\/\/preprod.realtrends.com\/blog\/2022\/06\/07\/zavvie-report-shows-how-tech-firms-are-changing-real-estate\/"},"modified":"2025-03-13T02:44:00","modified_gmt":"2025-03-13T02:44:00","slug":"zavvie-report-shows-how-tech-firms-are-changing-real-estate","status":"publish","type":"post","link":"https:\/\/preprod.realtrends.com\/blog\/2022\/06\/07\/zavvie-report-shows-how-tech-firms-are-changing-real-estate\/","title":{"rendered":"Zavvie report shows how tech firms are changing real estate"},"content":{"rendered":"\n<p>Real estate software and technology company <strong>zavvie<\/strong> has replaced the traditional <strong>Seller Preference Report<\/strong> with its <strong>Modern Marketplace <a href=\"https:\/\/zavvie.com\/modern-marketplace-report\/\" target=\"_blank\" rel=\"noreferrer noopener\">report<\/a><\/strong>, the company announced Tuesday, to reflect the changing landscape of proptech and fintech options now available to homebuyers and sellers.<\/p>\n\n\n\n<p>The report, also released Tuesday, examines the changing U.S. real estate landscape during the first quarter of 2022 by reviewing four major categories of technological services: power buyers, iBuyers, listing concierge programs and homeownership accelerator programs.<\/p>\n\n\n\n<p>According to zavvie, from Q1 to Q3 2021, power buyer transactions grew threefold, before stabilizing in Q4 into Q1 2022. But the average sales price for power buyers increased between Q4 2021 and Q1 2022 as more high-priced \u201cbuy before you sell\u201d transactions occurred, with the average purchase price coming in at roughly $750,000 during the first quarter of 2022. Meanwhile, the offer acceptance rate for power buyers held steady in the 35-40% range, as it has for the past year, with consumer fees ranging between 0 and 3%.<\/p>\n\n\n\n<p>Overall, power buyers were responsible for some of the largest growth recorded in the report. <strong>Knock<\/strong> reported a 307% year-over-year increase in transaction volume; <strong>UpEquity <\/strong>recorded annual revenue growth of 500%; <strong>EasyKnock <\/strong>saw a 200% yearly increase in its 2021 customer base; and <strong>Homeward<\/strong> reported 375% year-over-year growth in homes under contract.<\/p>\n\n\n\n<p>iBuyers also showed strong growth in 2021 and the first quarter of 2022, according to the zavvie report. In 2021, <strong><a href=\"https:\/\/preprod.realtrends.com\/blog\/articles\/welcome-to-the-club-ibuyer-opendoor-turns-a-profit-in-q1\/\" target=\"_blank\" rel=\"noreferrer noopener\">Opendoor<\/a><\/strong> and <a href=\"https:\/\/preprod.realtrends.com\/blog\/articles\/offerpad-turns-in-a-41m-profit-in-the-first-quarter\/\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>Offered<\/strong> <\/a>accounted for 120,000 transactions, or approximately 1.3% of the U.S. market, and during the first quarter of 2022, purchases by all iBuyers were nearly two times that of the first quarter of 2021. However, the report notes institutional buyers, such as <strong>Amherst, Invitation Homes<\/strong>, <strong>Tricon<\/strong> and <strong>First Key<\/strong> collectively purchased roughly one out of every 20 homes sold in the country in 2021, or roughly 5% of the market.<\/p>\n\n\n\n<p>But as more listings have dropped in price, the average iBuyer purchase price and average offer amounts also dropped during the first quarter of 2022, going from a peak sale-to-list price ratio of 104.1% in Q2 2021 to 98.7% in Q1 2022. The report attributes some of the change to <strong>Zillow <\/strong>winding down its iBuying program.<\/p>\n\n\n\n<p>The report shows iBuyer offer acceptance rates fell during the first quarter of 2022 from the first half of 2021, dropping from 5.4% to 3.2%.<\/p>\n\n\n\n<p>As for listing concierge services, activity rapidly ramped up during the first quarter of 2022. According to the report, the average renovation project cost $43,000, with some concierge services completing renovations of $200,000 or more.<\/p>\n\n\n\n<p>Finally, homeownership accelerators, more commonly known as rent-to-own firms, saw record levels of sales and capital investment during the first quarter of 2022, with <strong>Divvy<\/strong>, <strong>HALO<\/strong> and <strong>Landis<\/strong>, raising over $1.8 billion. In addition, <strong>Home Partners of America<\/strong> was acquired by <strong>Blackstone Group<\/strong> in June 2021 for $6 billion.<\/p>\n\n\n\n<p>&#8220;Not too long ago, options for home sellers and buyers were scarce,\u201d said Stefan Peterson, zavvie chief data officer and co-founder. &#8220;Sellers had one option: List on the open market. Buyers had two: Pay cash or get a traditional mortgage loan. Today, the landscape has been modernized and is radically different.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Zavvie&#8217;s new Modern Marketplace report examines the affect of power buyers, iBuyers, listing concierge and homeownership accelerator programs on the housing market.<\/p>\n","protected":false},"author":34740,"featured_media":4822,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[3255],"tags":[],"coauthors":[1760],"class_list":["post-3198","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-archive"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.4 (Yoast SEO v26.8) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Zavvie report shows how tech firms are changing real estate - RealTrends - Blog<\/title>\n<meta name=\"description\" content=\"Zavvie&#039;s Modern Marketplace report looks at power buyers, iBuyers, listing concierge and homeownership accelerator programs in real estate.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/preprod.realtrends.com\/blog\/2022\/06\/07\/zavvie-report-shows-how-tech-firms-are-changing-real-estate\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Zavvie report shows how tech firms are changing real estate\" \/>\n<meta property=\"og:description\" content=\"Zavvie&#039;s Modern Marketplace report looks at power buyers, iBuyers, listing concierge and homeownership accelerator programs in real estate.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/preprod.realtrends.com\/blog\/2022\/06\/07\/zavvie-report-shows-how-tech-firms-are-changing-real-estate\/\" \/>\n<meta property=\"og:site_name\" content=\"RealTrends - 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