{"id":3062,"date":"2022-04-26T21:06:21","date_gmt":"2022-04-26T21:06:21","guid":{"rendered":"https:\/\/preprod.realtrends.com\/blog\/2022\/04\/26\/fast-growing-united-real-estate-group-adds-another-merger\/"},"modified":"2025-03-13T02:41:32","modified_gmt":"2025-03-13T02:41:32","slug":"fast-growing-united-real-estate-group-adds-another-merger","status":"publish","type":"post","link":"https:\/\/preprod.realtrends.com\/blog\/2022\/04\/26\/fast-growing-united-real-estate-group-adds-another-merger\/","title":{"rendered":"Fast-growing United Real Estate Group adds another merger"},"content":{"rendered":"\n<p><strong>United Real Estate Group<\/strong> is merging with <strong>Platinum Realty<\/strong>, according to an <a href=\"https:\/\/www.prnewswire.com\/news-releases\/united-real-estate-group-and-platinum-realty-merge-creating-the-market-leading-and-fastest-growing-midwest-residential-real-estate-brokerage-301532335.html\" target=\"_blank\" rel=\"noreferrer noopener\">announcement<\/a> on Tuesday. This latest merger adds 2,100 real estate agents to United\u2019s agent roster, bringing its total agent count across its expanding national footprint to nearly 20,000.<\/p>\n\n\n\n<p>Based in the Midwest and founded by Scott DeNeve, Platinum has 13 offices in five states (Kansas, Oklahoma, Missouri, Nebraska and Iowa) and across seven different markets. &nbsp;<\/p>\n\n\n\n<p>\u201cUnder Scott\u2019s leadership, the Platinum Realty team has proven that they have aligned values, and most importantly, they have a strong culture centered around the outcomes of their affiliated agents and constant innovation,\u201d Dan Duffy, the CEO of United Real Estate Group said in a statement.<\/p>\n\n\n\n<p>Platinum Realty follows the 100% commission model for its agents in the markets it covers. United also follows this commission model.<\/p>\n\n\n\n<p>\u201cScott and his team built a company based on excellence and efficiency, and those key drivers have made. Platinum Realty is exceptionally proficient at providing what agents need to succeed in today\u2019s changing real estate landscape,\u201d said Rick Haase, president of United Real Estate.<\/p>\n\n\n\n<p>United claims to have paid out nearly half a billion dollars more in commissions to its affiliated agents, as compared to legacy companies with traditional commission plans.<\/p>\n\n\n\n<p>United Real Estate Group was ranked as the No.1 fastest growing independent brokerage in <strong>RealTrends 2021 <\/strong><a href=\"https:\/\/preprod.realtrends.com\/blog\/realtrends-top-50-movers-2022\/\" target=\"_blank\" rel=\"noreferrer noopener\">rankings.<\/a> In the 2022 rankings, it came in at No. 8 for both <a href=\"https:\/\/preprod.housingwire.com\/articles\/realtrends-500-exp-compass-top-in-one-year-movers-by-closed-sides\/\" target=\"_blank\" rel=\"noreferrer noopener\">sales volume<\/a> and <a href=\"https:\/\/preprod.housingwire.com\/articles\/realtrends-500-exp-compass-top-in-one-year-movers-by-closed-sides\/#volume\">transaction sides<\/a>.<\/p>\n\n\n\n<p>The brokerage has recently merged with <strong><a href=\"https:\/\/preprod.realtrends.com\/blog\/united-real-estate-merges-with-alabama-based-leading-edge-real-estate-group\/\" target=\"_blank\" rel=\"noreferrer noopener\">Leading Edge Real Estate Group<\/a><\/strong>, <strong>Texas United Realty<\/strong>, <strong>Virtual Properties Realty, Benchmark Realt<\/strong>y and <strong>Charles Rutenberg Realty Fort Lauderdale<\/strong>. United said in a press statement that it has more mergers planned in the coming months.<\/p>\n\n\n\n<p>\u201cI have witnessed other major independents in the U.S. align with United Real Estate Group over the past few years,\u201d DeNeve said in a statement. \u201cPlatinum Realty will retain its brand, agent compensation plan, which is similar to United\u2019s, and unique culture, yet gain more leverage with United\u2019s strong national network and industry-leading technology, agent tools and services.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>United Real Estate Group is merging with Platinum Realty, adding another 2,100 agents to the growing roster at the 100% commission independent brokerage.<\/p>\n","protected":false},"author":34740,"featured_media":4822,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[3255],"tags":[],"coauthors":[1760],"class_list":["post-3062","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-archive"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.4 (Yoast SEO v26.8) - 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