{"id":2921,"date":"2022-03-09T01:21:29","date_gmt":"2022-03-09T01:21:29","guid":{"rendered":"https:\/\/preprod.realtrends.com\/blog\/2022\/03\/09\/fathoms-model-is-built-for-low-inventory-environment-execs-say\/"},"modified":"2025-03-13T02:40:47","modified_gmt":"2025-03-13T02:40:47","slug":"fathoms-model-is-built-for-low-inventory-environment-execs-say","status":"publish","type":"post","link":"https:\/\/preprod.realtrends.com\/blog\/2022\/03\/09\/fathoms-model-is-built-for-low-inventory-environment-execs-say\/","title":{"rendered":"Fathom&#8217;s model is built for a low-inventory environment, execs say"},"content":{"rendered":"\n<p><strong>Fathom Holdings Inc.<\/strong>, the M&amp;A-hungry parent of cloud-based real estate brokerage <strong>Fathom Realty<\/strong>, achieved supercharged growth in 2021. But it still has a bit of work to do to turn a profit, not that executives seem to be in a rush. <\/p>\n\n\n\n<p>In its quarterly earnings report on Tuesday, <a href=\"https:\/\/preprod.realtrends.com\/blog\/fathoms-josh-harley-plans-to-dominate-the-national-portal-scene\/\" target=\"_blank\" rel=\"noreferrer noopener\">the company<\/a> revealed a $12.5 million GAAP net loss for 2021, despite having increased revenue 87% to $330.2 million. <\/p>\n\n\n\n<p>In 2020, flat-fee absolutist Fathom lost $1.3 million.<\/p>\n\n\n\n<p><a href=\"https:\/\/ir.fathominc.com\/news-events\/ir-calendar\/detail\/7515\/fourth-quarter-2021-conference-call\" target=\"_blank\" rel=\"noreferrer noopener\">On a call with investors<\/a> Tuesday evening, CEO Josh Harley said the firm is looking to achieve profitability \u201cin the near future.\u201d <\/p>\n\n\n\n<p>\u201cA lot of companies sacrifice profitability for growth, but I am proud to say, we do not have to operate that way,\u201d Harley said on the call, exclaiming that the growth strategy will attract more investors and real estate agents over the long haul. \u201cWe believe that we can generate strong profits over time while continuing to grow our business at high rates.\u201d<\/p>\n\n\n\n<p>The firm, which is attempting to build a <a href=\"https:\/\/preprod.realtrends.com\/blog\/fathoms-josh-harley-plans-to-dominate-the-national-portal-scene\/\" target=\"_blank\" rel=\"noreferrer noopener\">real estate search portal<\/a> similar to that of <strong>Zillow<\/strong>, attributed its losses to \u201cinvestments in future growth, operational and overhead costs related to acquired companies, incremental costs due to transitioning to being a public company, and to increases in non-cash stock compensation expense and non-cash amortization of acquired intangible assets.\u201d<\/p>\n\n\n\n<p>All told, Fathom made six acquisitions in 2021, including <strong>Naberly Solutions<\/strong>, a cloud-based tech firm that adds CRM and website functionality; Georgia real estate brokerage <strong>Red Barn Real Estate<\/strong>; Idaho-based brokerage <strong>Epic Realty<\/strong> and the <strong>Woodhouse Group<\/strong>; hyperlocal data and tech platform <strong>LiveBy<\/strong>; and <strong>E4:9 Holdings<\/strong>, <a href=\"https:\/\/preprod.realtrends.com\/blog\/fathom-holdings-subsidiary-acquires-cornerstone-first-financial\/\" target=\"_blank\" rel=\"noreferrer noopener\">a residential mortgage lender<\/a>.<\/p>\n\n\n\n<p>During the fourth quarter, Fathom\u2019s general and administrative expenses rose to $9.1 million, representing 9.5% of total revenue for the quarter. This is up from $3.6 million a year ago. Fathom executives said they expect general and administrative expenses to continue to rise going forward due to \u201cacquisitions and costs related to scaling and integrating the Company&#8217;s business lines.\u201d However, the firm did note that it expects that, as a percentage of revenue, these expenses will decline over the long-term as revenue increases.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\" id=\"h-leaders-optimistic-about-future-of-brokerage\">Leaders optimistic about future of brokerage<\/h4>\n\n\n\n<p>Despite these challenges, Harley and Fathom&#8217;s president and CFO Marco Fregenal expressed optimism about the firm\u2019s rising transaction and agent count. During the fourth quarter Fathom Realty agents completed 10,800 transactions \u2014 a 43% year-over-year increase. The brokerage\u2019s agent count also grew 48% year over year to 8,100 agents. <\/p>\n\n\n\n<p>Although the brokerage increased its agent fees in January due to inflation and growing expenses \u2014 increasing its annual agent fee 20% to $600 per year and the transaction fee 11% to $500 for the first 12 completed transactions \u2014 Harley said they have not seen a rise in attrition or had pushback from agents.<\/p>\n\n\n\n<p>As housing inventory continues to tighten, making it harder to agents to complete transactions and earn commissions, Harley believes that Fathom\u2019s flat fee model will help the brokerage attract even more agents, leading to an increase in the overall number of transactions closed.<\/p>\n\n\n\n<p>\u201cIf home prices fall, many of our competitors may see a strain on their profitability because they take a percentage split on every transaction, but that would not be the case for Fathom,\u201d Harley said. \u201cWe earn the same transaction fee regardless of if the agent earns a $10,000 commission or an $8,000 commission. We believe that this should allow us to capture market share from real estate with old, traditional commission models.\u201d<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">Core services to bring profitability<\/h4>\n\n\n\n<p>Harley and Fregenal also cited Fathom\u2019s growing mortgage, technology and title insurance sectors as sources of profitability in the future. Fathom\u2019s title firm is currently licensed in 29 states and, while the exact attach was not disclosed, Harley did note that the title firm\u2019s Q4 earnings were equivalent to its earnings for all of 2020.<\/p>\n\n\n\n<p>Frenegal told investors that the overall attach rate for all of Fathom\u2019s ancillary services was 5-6% and that they hope to increase this to 10% in the next 12-18 months. According to Harley, this increase coupled with a rising agent count will lead to an uptick in revenue.<\/p>\n\n\n\n<p>\u201cAs our agent base grows, those agents generally bring more transactions with them and as we add more transactions we have more opportunities to capture mortgage, title and insurance revenue,\u201d Harley said on the call.<\/p>\n\n\n\n<p>Looking ahead, Harley said that Fathom hopes to expand to all 50 states and Canada (it currently operates in 36 states and Washington, D.C.). In addition, the firm is aiming to generate between $425 million and $435 million in revenue in 2022.<\/p>\n\n\n\n<p>\u201cWe believe Fathom has a clear, visible and long runway with tremendous growth prospects,\u201d Harley said. \u201cNo matter what the market holds, we believe our model is positioned to win.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u201cA lot of companies sacrifice profitability for growth, but I am proud to say, we do not have to operate that way,\u201d Fathom Holdings CEO Josh Harley said on the earnings call.<\/p>\n","protected":false},"author":34740,"featured_media":4822,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[3255],"tags":[],"coauthors":[1760],"class_list":["post-2921","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-archive"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.4 (Yoast SEO v26.8) - 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