With thousands of views on her videos, this team leader has discovered the secrets to producing engaging real estate video on her YouTube channel.<\/p>\n\n\n\n
In May 2020, in the height of the pandemic, Jennifer Wehner, founder of The Wehner Group in Scottsdale, Arizona, noticed a migration trend if people moving from California to Arizona. She immediately posted a real estate video called, Living in California vs. Arizona<\/a> hoping to get the attention of those wanting to come to the Grand Canyon state. She was right. The video went viral and she has almost 10,000 views.<\/p>\n\n\n\n Because of the success of that video, a month later, Wehner posted a real estate video called, “Things I wish I knew before buying a house in Arizona<\/a>.” That video has more than 29,000 views. She says building a successful YouTube channel can be hit or miss, but even the misses can bring you business. “If you bring your authentic self to the screen and pay attention to what the analytics on your videos are telling you\u2026as they say, if you build it they will come,” says Wehner.<\/p>\n\n\n\n